Pink… The Colour of Menswear Summer 2020

The most common question a fashion editor receives is, ‘what is the colour of next season?!

The spring/summer 2020 menswear shows finished up recently and a conclusion has never been so easily drawn. Pink! Pink is the colour of the menswear season.



When the most powerful fashion houses - Dior Men, Louis Vuitton, Balmain, Berluti - concur that pink is the colour to christen the 2020s, you can’t help but sit back and take note! There was an abundance of pink across the SS20 menswear shows in various shades and patterns from bright to pale pink, tie-dye and floral. From Prada’s pastel sportswear in Shanghai to Givenchy’s streetwear update in Florence and Hermès’ modern answer to workwear in Paris — pink was unmissable.


Of course, pink is a divisive colour, one sure to spark debate amongst men. Are you pink shy? How can you join in on the sartorial movement? Pastel pinks are an easy shade to incorporate into your wardrobe if wanting to tip your toe into the trend.



Take a look at some of our Mens Pink Moodit range HERE.


Take Care,


Loe Moodit x

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